Media Reporting - Automated Reporting

 

 

media measurement

Start measuring today

Automated metrics, in the form of user-defined reports and charts, are free to all BurrellesLuce WorkFlow™ clients.

Once you’ve reviewed and organized your projects – in the Media Content module – you decide on your PR goals and then choose how and when to report on results in the Reporting module.

  • Analyze your coverage and projects by articles over time; media type; automated prominence, sentiment (tone), and share of voice; audience impressions, and other pre-defined and customized metrics.
  • View dynamic, full-color charts and graphs.
  • Pinpoint the location (i.e., DMA, city, and state) and impact of your results.
  • Customize Reporting distribution.

 

Reporting at a Glance
Service Sources Analytics Delivery

Automated Media Reporting®

 All your coverage, including web, blog, print, and broadcast Automated metrics, including story volume, media type, audience segment, and DMA PDF or Excel
Custom Media Measurement® All your coverage, including web, blog, print, and broadcast

Human-analyzed, customized metrics, including sentiment (tone), share of voice, key messages, marketing power, prominence, quality rating score, and other pre-defined measures

Optional executive-level reports providing expert objective commentary

Daily, weekly, monthly, quarterly, or other frequency

Word or Excel

Full-color, PowerPoint charts

Optional executive-level reports: Word document with PowerPoint charts
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