Online Press Center

Most public relations professionals will tell you that the key to a successful campaign is having a good relationship with the media. But many often overlook a strong ally to their media relations efforts: their online press center. In this tip sheet, "Practical Tips for PR Professionals: Online Press Center," you'll learn:

  • 6 must-haves for any online press center.
  • 3 things to consider when designing your online press center.
  • How to demonstrate your value to the journalists and bloggers accessing your online press center.

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