My colleague Mike Robinson and I represented BurrellesLuce at the sold-out Capitol Communicator’s inaugural event, Connecting Communicators, at Arnold DC on Thursday.  

The event was truly “interactive” with video cameras and still cameras roaming the room. Live tweets and messages posting to the Capitol Communicator social mash-up page were projected on the walls for everyone to see. The smash-up made it possible for those unable to attend to also participate.

My favorite moment of the evening was when I was networking with Nicole Nolte. She looked up at the screen and noticed one of my tweets, and asked my Twitter name. When I told her @dfriez, she said, “I knew I recognized you. I’m following you!” I asked her for her name, and it turns out I’m following her, too. In fact, we’ve re-tweeted each other many times. We even discovered that we know many of the same people.

Another highlight of the evening occurred when Limor Schafman, president of KeystoneTech Group, interviewed me in the “studio” at the event. I’ll share the link once it’s posted.

How have you utilized multiple kinds of digital media to enhance your events? What’s worked for you?