BurrellesLuce Complimentary Webinar: Leveraging Breaking News to Boost Your Brand
When: Monday, September 24, 2012
Time: Noon EDT
When news breaks in your industry, what should you do? How do you own the conversation, promote your expert, and develop business relationships that convert to revenue?
Join BurrellesLuce and Todd Hartley, CEO of WireBuzz for this informative 60-minute webcast, “Leveraging Breaking News to Boost Your Brand.”
During the webcast you will:
- Learn tricks to maximize breaking news opportunities by combining a press release with a rapid-response video.
- Learn how to optimize social media engagement and search results for breaking news.
- See case studies implementing this strategy.
And much more…
Moderator: Johna Burke, senior vice president, marketing, BurrellesLuce
Space is limited. Sign up now for this free webinar, “Leveraging Breaking News to Boost Your Brand.” If we are unable to accept your registration, an on-demand presentation will be available for review after the event at www.burrellesluce.com.
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Todd Hartley (@TheToddHartley), CEO of WireBuzz, has spearheaded digital marketing campaigns for seven of the largest national talk shows and created the first video medical encylopedia on the internet. His agency, WireBuzz, specializes in developing fast video content production for press releases, search engine optimization, and customer lead generation.




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