Comments on: Do Your Homework: Blogger Pitching Basic Essentials – Part 2 of 2 http://www.burrellesluce.com/freshideas/2009/10/do-your-homework-blogger-pitching-basic-essentials-part-2-of-2/ Fresh Ideas from BurrellesLuce. Although we’re at the forefront of PR - leading innovation in media monitoring and measurement - we don’t know it all. That’s why we are out there exploring and learning alongside you. Fresh Ideas from BurrellesLuce gathers eight bloggers, our resident experts, to share their thoughts on media, public relations, and marketing and provide you with a place to share ideas about what matters most to you. Together we can ensure breakthrough communications. Wed, 10 Mar 2010 22:12:50 -0500 http://wordpress.org/?v=2.8.4 hourly 1 By: Tressa Robbins http://www.burrellesluce.com/freshideas/2009/10/do-your-homework-blogger-pitching-basic-essentials-part-2-of-2/comment-page-1/#comment-6786 Tressa Robbins Mon, 05 Oct 2009 16:41:27 +0000 http://www.burrellesluce.com/freshideas/?p=761#comment-6786 Excellent addition Gentry! Reading the comments is definitely part of doing the blogger research, but commenting yourself to build a rapport (and show your or your client's expertise) is a great way to begin the conversation/relationship. Thanks for reading and for adding to this conversation! :) Excellent addition Gentry! Reading the comments is definitely part of doing the blogger research, but commenting yourself to build a rapport (and show your or your client’s expertise) is a great way to begin the conversation/relationship. Thanks for reading and for adding to this conversation! :)

]]> By: Gentry Lassiter http://www.burrellesluce.com/freshideas/2009/10/do-your-homework-blogger-pitching-basic-essentials-part-2-of-2/comment-page-1/#comment-6702 Gentry Lassiter Fri, 02 Oct 2009 23:58:55 +0000 http://www.burrellesluce.com/freshideas/?p=761#comment-6702 Great tips on pitching bloggers! One thing I always do when researching bloggers is review not only their posts and the blogs they read, but also the comments their readers leave for them. If you can tell which comments bloggers react to positively, you might be able to gain further insight into the type of communication they respond most positively to. Bloggers will occasionally write an entire post about a comment (or series) they have recieved. Commenting on a blogger's post is a way to develop a relationship with the author and his or her audience, and could create the perfect environment for a pitch in the future. Great tips on pitching bloggers! One thing I always do when researching bloggers is review not only their posts and the blogs they read, but also the comments their readers leave for them. If you can tell which comments bloggers react to positively, you might be able to gain further insight into the type of communication they respond most positively to.

Bloggers will occasionally write an entire post about a comment (or series) they have recieved. Commenting on a blogger’s post is a way to develop a relationship with the author and his or her audience, and could create the perfect environment for a pitch in the future.

]]> By: Tressa Robbins http://www.burrellesluce.com/freshideas/2009/10/do-your-homework-blogger-pitching-basic-essentials-part-2-of-2/comment-page-1/#comment-6694 Tressa Robbins Fri, 02 Oct 2009 15:46:54 +0000 http://www.burrellesluce.com/freshideas/?p=761#comment-6694 You're welcome Shannon. When I read your post, I thought "I couldn't say it better myself," so I decided why mess with perfection? :-) You’re welcome Shannon. When I read your post, I thought “I couldn’t say it better myself,” so I decided why mess with perfection? :-)

]]> By: Shannon Nelson http://www.burrellesluce.com/freshideas/2009/10/do-your-homework-blogger-pitching-basic-essentials-part-2-of-2/comment-page-1/#comment-6692 Shannon Nelson Fri, 02 Oct 2009 14:12:22 +0000 http://www.burrellesluce.com/freshideas/?p=761#comment-6692 Thank you so very much for including me in your post. I'm happy you found value in the article I wrote! Thank you so very much for including me in your post. I’m happy you found value in the article I wrote!

]]> By: Tweets that mention Do Your Homework: Blogger Pitching Basic Essentials – Part 2 of 2 « Fresh Ideas -- Topsy.com http://www.burrellesluce.com/freshideas/2009/10/do-your-homework-blogger-pitching-basic-essentials-part-2-of-2/comment-page-1/#comment-6690 Tweets that mention Do Your Homework: Blogger Pitching Basic Essentials – Part 2 of 2 « Fresh Ideas -- Topsy.com Fri, 02 Oct 2009 13:36:09 +0000 http://www.burrellesluce.com/freshideas/?p=761#comment-6690 [...] This post was mentioned on Twitter by Tressa Robbins. Tressa Robbins said: Do Your Homework: Blogger Pitching Basic Essentials (Part 2 of 2) on BurrellesLuce http://budurl.com/fh3x #mediarelations #PRadvice [...] [...] This post was mentioned on Twitter by Tressa Robbins. Tressa Robbins said: Do Your Homework: Blogger Pitching Basic Essentials (Part 2 of 2) on BurrellesLuce http://budurl.com/fh3x #mediarelations #PRadvice [...]

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