Comments on: How to Maintain Your Voice as a Corporate Blogger

By: Lara Kretler

Lara Kretler — Tue, 13 Oct 2009 15:16:20 +0000

Great points, Valerie. We have over a dozen bloggers writing for our agency blog, but we try to maintain a consistent, professional voice and also keep a good balance with our personal/fun sides as well. It makes the blog a lot more fun to read, and certainly more fun to write!

By: How to Maintain Your Voice as a Corporate Blogger « Fresh Ideas | Money Blog : 10 Dollars : Money Articles.

Fri, 09 Oct 2009 22:14:55 +0000

[...] More here: How to Maintain Your Voice as a Corporate Blogger « Fresh Ideas [...]

By: Valuable Internet Information » How to Maintain Your Voice as a Corporate Blogger « Fresh Ideas

Fri, 09 Oct 2009 21:43:30 +0000

[...] View original here: How to Maintain Your Voice as a Corporate Blogger « Fresh Ideas [...]

By: Tips for Running a Start-up in a Down Economy - Info Barrel | Running Leisure Knowledge

Fri, 09 Oct 2009 18:02:39 +0000

[...] How to Maintain Your Voice as a Corporate Blogger « Fresh Ideas [...]

By: Christina Klenotic

Christina Klenotic — Fri, 09 Oct 2009 15:25:41 +0000

Valerie, thanks so much for the Dix & Eaton shout-out and for raising the question about how corporate blogs can weave in individual personalities. Social media poses a gray area for communications professionals, but we all need to keep in mind that social networking is about two-way communication and relationships, so it’s important for personalities to shine through (in a professional manner).

By: Bryna

Bryna — Fri, 09 Oct 2009 12:46:32 +0000

A couple months ago, I was hired by Engine Communications, a small marketing firm in Ontario, to initiate their social media campaign. I love to blog, and I’ve always let a part of my personality show through regardless of which blog I’m writing for (keeping in mind, it’s either my own blog or the one I volunteer to run–I’ve a sense of ownership over both of these, so I never really thought about pulling myself back while engaging). However, when I began at EC I played the internal tug-of-war with should I post personally or not. Eventually it just didn’t seem natural to try to ’sell’ something that wasn’t me. I don’t think a logo engages people online the way it might in other forums. Social media is all about the ’social.’ We’re always talking community around here, and community is made up of people. It’s a good thing to be transparent. I can totally see the flip side, but I really like the comment posted at the beginning of your blog–write like your boss is watching, and you should be fine. We have fun at work, so why not have fun online as well?

By: Chuck Hemann

Chuck Hemann — Fri, 09 Oct 2009 12:46:03 +0000

Hi Valerie – thank you very much for the kudos on the D&E blogs. I think we try hard to maintain a professional image, while also trying to demonstrate that there are human beings working here.

By: Tweets that mention Blogging Success Hinges on Being Your True-Self « Fresh Ideas -- Topsy.com

Fri, 09 Oct 2009 12:40:12 +0000

[...] This post was mentioned on Twitter by Tom O'Keefe. Tom O'Keefe said: RT @ValerieSimon: How to maintain your voice as a corporate #blogger http://budurl.com/k2j3 (my thoughts on the BurrellesLuce Blog) [...]